Most Digital Marketing techniques such as SEO, SEM, SMM amongst others are usually targeted towards getting as much traction to the website as possible. However, it is equally important to keep a track of the trends on the website. This would mean doing a detailed analysis of how many people clicked on the link, how many of those that clicked actually browsed the website, how many of those that browsed the website actually converted into free or paid users. That’s where website analytics comes into the picture.
With precise analysis, it becomes much easier for the brand to know what’s working and what’s not working for them. For example, if the number of clicks to their website is high but conversion to users is less, you know that it’s got to do something with the content of your website. Subsequently, you know exactly where you want to improvise, and what can be done to better your website performance.
OUR PROCESS
At All Stars Digital, our experienced team of experts facilitates Website Analytics by providing Website tracking, Social Media Analytics, E-commerce tracking and much more.
Here is a list of services we offer to ensure that your website is a star performer:
Performance Optimization: We keep a thorough check on how well is your website performing and identify possibilities for improvement.
E-Commerce Websites: We help in developing and integrating E-Commerce portals along with payment gateways that will display your products and help in seamless selling.
Monitoring User Experience: Ensuring that the traffic to the website leads to optimum conversion by recommending tactics for top-notch user experience.
Google Analytics Consulting: Making optimum use of Google Analytics most advanced features to give powerful insights into how a user navigates and behaves on your website.
As of now, Web Analytics is one of the most powerful tools in Digital Marketing. The intelligence provided by it gives you can help your brand improve their overall Marketing and Advertising efforts in a way that will give the highest return on investment.
With the help of our experienced team members, All Stars Digital’s services will use the most advanced analytics tools available for an in-depth website analysis of your brand.
Hence, if you want to get started, we are just a call away! Let’s figure out how to make a powerful impact by means of your website.