SEO Hacks That You Should Know Search Engine Optimization is the most common method to show your company’s authenticity to your audience. Being on the top-most spot, on the first page of a search result, is all the proof customers need. But achieving it is extremely difficult and requires a lot more hard work […]
Digital Marketing Trends of 2019 Competition is fierce and consumers are unpredictable, which makes you brainstorm new marketing ways to persuade people to buy your products and services. There are different methods such as engaging web content, PPC campaigns, blogs, social media and videos still common and popular among entrepreneurs, but these sources are not […]
Does My Company Need Brand Management? “I am not Coca-Cola or Nike, so why do I need Brand Management?” It seems to be a general notion amongst many companies today that Brand Management is a requirement only for Legendary Brands and that upcoming Startups or SMEs do not need to “manage their brand”. The point […]
Content Marketing Strategy Content is King – the one phrase you know is 100% true when it comes to Digital Marketing for your brand. An average internet user is nothing but an aggressive consumer of online content – may it be text, images or videos. Hence, content marketing would be an ideal way to […]
Digital Diwali Gifts, fire-crackers, sweets and house visits – We all have been through the traditional Diwali! With the dynamic growth that India has gone through with the biggest digital revolution – this year it’s all about #DigitalDiwali Believe it or not, the greetings are now WhatsApp messages, House Visits are video calls, fire-crackers are […]
How Online Reputation Management influences Your Brand/Business! Google yourself! You are what you see! This is the digital era, a company’s credibility is known to people through Search Engines. It is extremely crucial for businesses to have a clear and profound reputation online to enhance their growth. This is where Online Reputation Management comes in. […]
On-page and off-page optimization It is the 21st Century and about 80% of people’s lives today is guided by Google! We keep coming to Google to look up for one thing or another several time a day. And what comes on the first page of this SERP (Search Engine Result Page) is what matters! Unlike […]
Twitter – CRM Tool For Brands Twitter– the micro-blogging site is a powerful medium for the people to connect. Tracking down people from unknown horizons and knowing what they think, do and believe in was interesting enough but with time Twitter has emerged as a social CRM tool for brands and businesses to popularize. […]
The 5 Types of Digital Marketing you should be aware If there is one line that aptly describes a brand’s image in the current decade it’s this – If it’s not online, it doesn’t exist. The world is going digital. Netflix and Hotstar are trumping TV, retail outlets are long forgotten with Amazon and […]
All you need to know about Digital Marketing Digital marketing – The jazzy word that is most common at meetings, brand strategies and running a business today! Intriguing? – Yes! They say it’s effective too! But do all people know about it? The answer is sadly a NO! Simply put, ‘Digital marketing’ is a big […]